"the revolution and resistance in choosing joy"

UNINTERRUPTED has partnered with Sue Bird and Megan Rapinoe for its latest collaboration, LOVE IS: REVOLUTIONARY JOY which focuses on the resilience and joy of the LGBTQ+ community. The collection, featuring Y2K-era bucket hats, T-shirts, soccer shorts, and socks in bold orange and cream colors, is available online. The campaign aims to highlight important issues like housing and healthcare access for LGBTQ+ individuals—emphasizing year-round support beyond superficial Pride celebrations. Rapinoe and Bird advocate using their platforms to inspire change and protect marginalized communities (particularly trans youth) against discriminatory laws and societal pressures.

"If you stay home, your message stays home with you"

Since the 2016 Olympics, much has transpired, including the postponement of the 2020 Olympics due to the pandemic. Many athletes were ready to use this moment to speak on global current events. Unfortunately, the introduction of Rule 50 threatened to silence them. Beyond restricting slogans, Rule 50 impeded athletes' ability to raise awareness and empower global movements on the biggest stage. This campaign kicked off with a powerful video from John Carlos, aimed to remind Olympic athletes of the power of their voices.

"This is Why we don't Just Stick to Sports"

LeBron James has emerged as a key voice against discrimination following George Floyd's death, consistently expressing his outrage and urging citizens to combat racism. His Instagram post declaring, "This is why we can't just stick to sports. Do you understand now?" inspired UNINTERRUPTED to create a body of work emphasizing the necessity of addressing social issues beyond sports. Additionally, UNINTERRUPTED launched a customizable clothing collection, with all proceeds going to the NAACP.